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It's a whole new year!

If you plan to sell your home, here’s how a REALTOR® will help you.

Do REALTORS® really add value to a sale, or would you be better off selling your home on your own? Weigh your options wisely and think about these important considerations.

Selling a home is complex. It requires the expertise of a professional who understands the real estate industry and can follow through with a comprehensive plan to sell your home for its maximum value.

REALTORS® also have access to the Multiple Listing Service (MLS®), a comprehensive information-sharing network, created by REALTORS® to help property buyers and sellers.

It gives your home maximum exposure to buyers and their agents not just in the Greater Vancouver area, but throughout the world, since listings are also placed on the MLS.ca website.

REALTORS® are known for providing a range of value-added services including open houses, agent tours, targeted newspaper listings, direct mail pieces, lawn signs, advertising on we sites, and other marketing activities.

REALTORS® are also experts at setting the price of your home. This is a vital step that requires extensive knowledge, training and access to the latest market information. REALTORS® have a thorough knowledge of property values in today’s changing market and understand that pricing a home too high discourages potential buyers, while pricing it too low means owners lose equity. Your REALTOR® will prepare a Comparative Market Analysis (CMA) using advanced research tools to determine a competitive price for your home.

REALTORS® are experienced negotiators and skilled in arranging financing. They also provide undivided loyalty in protecting their client’s position at all times.

Think of your REALTOR® as your real estate consultant, implementing marketing initiatives, advising you on market conditions and preparing your legal documents when drawing up a legally binding contract.

Simply put, a Realtor’s professional skills and networking connections can be indispensable in attracting serious, qualified buyers.